Drake is one of the best-selling artists of all time. He has accumulated billions of streams across all platforms throughout his career. Now, the rapper wants Spotify to provide artists bonuses when they hit a monumental milestone in their career.
Drake took to his Instagram Stories to share a huge milestone with Spotify. He has now surpassed 75 billion streams on the platform making him the only artist to do so. The Toronto rapper went on to ask Spotify for bonuses as he believes this would motivate the artists to do better.
“We should get bonuses like athletes to motivate the future artists to be consistent and competitive. So feel free to send me a LeBron sized cheque I have enough dinner plates @spotify.”
Champagne Papi took this opportunity to talk about his fellow artists and voice the usual concerns in the industry. Spotify streams pay the artists differently in different regions however it’s not anything to boast about. As the most streamed artist on the platform, Drake’s demand for bonuses might hit the management for good.
Drake has some of the most popular singles on the platform. Both of his songs, “One Dance” and “God’s Plan,” have over two billion streams each. In December of last year, his collaborative album with 21 Savage, Her Loss, had more than one billion Spotify listens.
According to Ditto Music, Spotify currently pays artists between $0.003 and $0.005 per stream on average. 70% of the total revenue goes to the artist or the rights holder and the rest goes to Spotify. This has always made the artists furious as they had to have well over a couple of hundred streams to even make $1.
Streaming services and companies make a fortune from an artist when the latter gets the short end of the stick. Many argue that podcasters generate more revenue than recording artists. It’s yet to be seen whether Drake’s urges for bonuses to artists will ever materialize.
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