Seth Rogen is one of the most prominent comedy actors in the 21st century. While he’s condemned working with fellow actor James Franco again after Franco was accused of sexual assault by several women, their flicks are still remembered by the fans.

The Pineapple Express is one of the such comedy cult classics, where the duo of Rogen and Franco led the memorable movie. The movie was even brought up in This Is The End, another film where the duo of Franco and Rogen made strides.

Jack in the Box decided to use The Pineapple Express to name of their new shakes. While their made good use of the stoner gimmick by choosing the unleash these shakes at the price of $4.20 on 20th of April, it seems they forgot to their consent for the use of the intellectual property.

Seth Rogen took to Twitter to blast off against the ad. He claimed that any of the concerned parties weren’t consulted before the ad campaign. The star also harshly criticized the brand’s “bizarre fucking diarrhea inducing taco things.”

This has nothing to do with the movie Pineapple Express. We had nothing to do with this and weren’t asked if we wanted our film associated with this. And obviously if we did a tie in, it would have to be to promote those bizarre fucking diarrhea inducing taco things they sell.

The Pineapple Express has spawned a whole movement of weed positivity. It also led to a strain of the weed with the same name, which has only spun the movie further more into popularity.

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Nitish Vashishtha

Nitish Vashishtha is a freelance writer/news correspondent from India. He’s written content for companies like ScoopWhoop and Sportskeeda. He’s been writing about pop-culture, current affairs and pro-wrestling since 2017. While pursuing Master's in Mass Communication with a special interest in Advertising, his key areas of creativity lie in designing, content creation and creative storytelling as well as fictional writing. In his free time, he likes to create new riffs on his guitar, learning about whatever piques his interest, reading books ranging from philosophy to speculative sci-fi and enjoys watching anything HBO (Succession FTW).

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