WWE Has A New Project For The Bella Twins

WWE filed two new trademarks for The Bella Twins, on November 17th. WWE filed to trademark the terms, Bella Glam and Bella Style. Both filings will cover the categories of providing a website that will be featuring information on exercise and fitness. But they are not clear on when this new venture will launch.

Nikki previously stated that there are no plans for them to wrestle right now. The former WWE Divas, Champion, previously revealed that she is medically retired from wrestling by doctors due to her neck history. She stated during this podcast that she’s unsure whether she will be ever cleared.

Here is the description for the filings: “Mark For: BELLA GLAM trademark registration is intended to cover the categories of providing a website featuring information on exercise and fitness; Providing information on physical exercise; Consulting services in the fields of fitness and exercise; Personal training provided in connection with weight loss and exercise programs; Providing personal training and physical fitness consultation to individuals to help them make physical fitness, strength, conditioning, and exercise improvement in their daily living; Providing classes, workshops, seminars and camps in the fields of fitness and exercise.”

“Mark For BELLA STYLE trademark registration is intended to cover the categories of providing a website featuring information on exercise and fitness; Providing information on physical exercise; Consulting services in the fields of fitness and exercise; Personal training provided in connection to weight loss and exercise programs; Providing personal training and physical fitness consultation to individuals to help them make physical fitness, strength, conditioning, and exercise improvement in their daily living; Providing classes, workshops, seminars and camos in the fields of fitness and exercise.”

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Nikki and Brie Bella were inducted last year into the WWE Hall of Fame Class of 2020. They are currently hosting a podcast called The Bellas Podcast, which just recently returned with new episodes after a seven-month break. The twins have been retired from in-ring action since 2018.

This new website is developing and would be one of the multiple other business ventures the two have experienced since leaving the ring. Such as a wine label, a lifestyle intimates, an activewear brand, and a body and beauty line. The Bellas also released their joint autobiography last year, titled Incomparable.